Michaels Product Content
Your product detail page is the heart of an immersive shopper experience and the digital doorway to gaining customers and driving revenue. With CXH, choose from a variety of content types both Engaging Hero and In-Line content that best suit your product story.
Elevate your product experience.

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Take Control of Your Product Content
Enhanced Content & Rich Media
Create immersive product content with engaging features. Improve brand trust and deliver a memorable customer experience that keeps shoppers coming back.

![2020 CXH RoundelCXH Roundel 2020 [labels only] 400pxw](https://oldsyndigo.kinsta.cloud/wp-content/uploads/2020/05/2020-CXH-RoundelCXH-Roundel-2020-labels-only-400pxw.png)
When shoppers are exposed to rich content, conversion rates can increase anywhere from
12–36%
depending on the product category
Increase Conversions and Attract Shoppers
Create an engaging shopping experience with a variety of valuable content types:
- Feature Sets
- Comparative Graphics
- Video Gallery
- Patterns & Resources
- Image Gallery
- How To

Get Started
Syndigo is the global leader for validated Core and Enhanced digital product content including deep nutritional data, and GDSN data across the largest network of 1,750+ retailers, distributors and trading partners, as well as more than 12,000+ manufacturers and suppliers.


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