Enhance the Shopper Experience & Drive Sales with Rich Content

Walgreens is now asking suppliers to load items sold to www.walgreens.com into Content Publisher, where they must be kept up to date.

Content Publisher, the Syndigo content syndication provider, empowers you to upload enriched content once and publish seamlessly to product detail pages on www.walgreens.com. Syndigo is the largest and only automated syndicator of enhanced content for Walgreens’ product pages.

These rich product pages are THE place that shoppers go for information to make purchase decisions, whether they buy online or in a store, and are proven to drive engagement and conversions on eCommerce sites.

Rich, engaging product content is a key factor in the path to purchase, proven by ongoing A/B tests. This is why so many suppliers trust Content Publisher.

• 90% conversion lift increase* in conversions when shoppers are exposed to rich content

*Results from extensive Syndigo A/B testing across multiple categories and geographies